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More than 10,000 children created a bank account in the Metaverse: ¿How is VR changing financial education?

In a world where financial education is becoming increasingly essential, PIXDEA has taken a revolutionary step by introducing virtual reality (VR) experiences that allow children to understand and manage financial concepts in a practical and immersive way. Since 2022, over 10,000 children have participated in our educational tours, creating their first "bank accounts" in the Metaverse. At PIXDEA, we are convinced that it is possible to prepare the next generation from an early age, and we accomplish this with "Isla de la Plata," a virtual reality experience that teaches children the principles of saving and investing, allowing them to open their first bank account in the Metaverse. Through these experiences, children learn the value of saving, planning, and making financial decisions in a safe, controlled environment.


The Gap in Financial Education for Children: Studies show that financial education from an early age has long-lasting effects on individuals' lives. According to a report by the Organisation for Economic Co-operation and Development (OECD), countries that invest in early financial education programs see adults with better financial management skills and less debt. However, financial education remains a pending subject in most educational systems. In many Latin American countries, young people face a lack of knowledge in basic personal finance concepts. This creates a cycle where issues with financial management and limited access to financial services persist into adulthood.




The Role of Virtual Reality in Financial Education: Virtual reality is emerging as a powerful and accessible solution to break these barriers. VR environments are highly interactive and allow users, in this case, children, to fully immerse themselves in learning. Recent studies have shown that immersive learning is up to 40% more effective than traditional methods, as it engages both the mind and body in the learning process.


Isla de la Plata: Exploration and Learning in the MetaverseIsla de la Plata is an interactive island where children explore virtual environments designed to teach them financial concepts in a fun and practical way. Through different missions, children learn to make financial decisions: they earn virtual “money” by completing tasks, learn to save, invest in projects, and finally visit the bank on the island to open their own savings account.

The approach in Isla de la Plata is immersive and hands-on. Children explore the island and encounter lessons integrated into the environment: they can choose to save their earnings, spend them, or invest in projects that will generate future income. These choices illustrate the impact of saving and investing in an accessible way, showing children how money can grow when used wisely.


Virtual Reality as an Educational ToolRecent studies by PwC have demonstrated that virtual reality can be a far more effective educational tool than traditional methods, as it engages users both emotionally and cognitively. Learning in a VR environment helps children understand and retain complex concepts, allowing them to absorb intricate financial knowledge more intuitively.

The Isla de la Plata experience takes advantage of this immersive quality to present real-world financial dilemmas in a risk-free setting. Instead of only seeing or reading about financial concepts, children actively experience them. They learn that saving and investing are not only important but also enable them to achieve goals within the island, teaching valuable life lessons.


Want to learn more about how PIXDEA can bring this experience to your community or collaborate on other educational projects?Contact us and join us on this mission toward a financially responsible future. The future starts now, and Isla de la Plata is already leading the way!

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